Digital Marketing Course

Practical Digital Marketing Course From Run2Promotion, who has 5+ years of Experience in digital marketing

Start With Free Demo Class

What you get from this course

Certification

Leading digital marketing institute offering industry-recognized certification programs for aspiring professionals and marketers.

100% Placement

Unlock your career potential with our Digital Marketing Institute and secure 100% Placement opportunities.

Practical Training

Learn practical digital marketing strategies and techniques at our institute for hands-on training.

support

Life Time Support

Digital Marketing Institute: Empowering your success with comprehensive training and lifetime support.

Internship Opportunity

Exciting Internship Opportunity in Digital Marketing Institute - Gain hands-on experience and valuable skills.

Online Earning Opportunity

Discover online earning opportunities through our digital marketing institute's comprehensive courses and expert guidance.

project-configuration

Live Projects

Hands-on experience with real-world campaigns at our Digital Marketing Institute through Live Projects.

More...

Unlock your digital marketing potential at our institute and stay ahead in the ever-evolving online landscape.

digital marketing institute
digital marketing institute

About Us

Run2promotion is a digital marketing agency founded in 2017 by Karan Paswan. worked with 100+ clients on domestic as well as international basis.

Digital Marketing Course Syllabus

  • What is digital marketing?
  • Importance of digital marketing
  • Difference between traditional and digital marketing
  • Discuss the recent trends and current scenario of the industry 
  • How digital marketing has been a tool of success for companies?
  • How to use digital marketing to increase sales
  • How to conduct a competitive analysis?
  • Case studies on digital marketing strategies
  • Understanding the functionality of WordPress
  • How to develop a website
  • How to incorporate different design elements into your website
  • How to add content
  • Install and Activate plugins
  • The functionality of different plugins
  • Introduction to Search Engine Optimization
  • How does Search Engine work 
  • On-page SEO –  concepts like content research, keyword research, meta tags
  • Off-page SEO – link building 
  • Keyword Research
  • Factors affecting the rank of a webpage
  • Features of the Google Ads platform and its algorithm
  • Creating campaigns
  • Search volume 
  • Google Adwords
  • Ad Creation
  • Site & Keyword Targeting
  • CPC, CPA & CPM-based Accounts
  • Demographic Targeting
  • Google Keyword Planner
  • Concepts of CPM, CLV and other such metrics
  • Understanding how SMM works & how businesses leverage social platforms
  • Targeting Demographics through social media
  • Metrics like cost-per-click (CPC), cost-per-view (CPV), cost-per-impression (CPM), and more.
  • Social Media Analytics
  • Social Media Advertising
  • Content bucketing
  • Creating a social media content calendar for a brand
  • Content marketing tools
  • Guest Blogging
  • Google Analytics 
  • Concepts of bounce rate, page view, session time
  • How to optimally use Google Analytics
  • Behaviour, and acquisition reports
  • Concept of Media buying and its types
  • Concepts of cost-per-install (CPI), cost-per-order (CPO), cost-per-acquisition (CPA), click-through-rate (CTR), etc. 
  • Basics of remarketing 
  • How to create a remarketing list
  • How to create remarketing lists on Google Ads
  • How to use Google Ads tag and on Facebook using their Facebook Pixel code.
  • Characteristics of an ad
  • How to create attractive creatives
  • Colour theory 
  • Designing tools
  • Understanding aesthetics,
  • Understanding design essentials – typography, colours and themes
  • Understanding tools like Google Adsense and Youtube Adsense
  • How to generate revenue from websites and blogs
  • Write creative content which is SEO-friendly. 
  • Essentials of e-commerce
  • Product keyword research
  • Inventory management
  • Supply chain management
  • Packaging & shipping
  • Selling on online platforms
  • Uploading products to an online marketplace
  • Business processes

Why Choose Us

35+ Modules & Subparts

15+ Certifications

4-6 Month Course Duration + 2 Month Internship

Free Themes & Plugins Support

Mock Interview Sessions

100% Job Assistance & Internship

100% Lifetime Student Support

Mentor Hours

40+ Digital Marketing Tools Covered + Additional AI Tools

Not able to Decide?

Let us help you to make the right career decision.
Talk to us for batches, fee structure & curriculum.

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