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For our client, a D2C seasonal brand, we ran a Google campaign during out-of-season in order to drive sales and increase brand awareness. The campaign had a total budget of 86,000 and generated sales of 640,000, resulting in a return on investment of 7.4x.
The objective of the Google campaign was to drive sales and increase brand awareness for our client’s D2C brand.
We focused on targeting a specific audience through keyword research and targeting specific demographics through Google Ads. We also utilized Google Shopping to showcase our client’s products and drive conversions.
In addition, we utilized retargeting to bring users back to their website who had previously visited but had not made a purchase.
The Google campaign & SEO Activity was successful in driving sales and increasing brand awareness for our client’s D2C brand. They generated 640,000 in sales and had a return on investment of 7.4x. In addition, they saw a significant increase in website traffic and a decrease in cost per acquisition.
Overall, the Google campaign & SEO was a success for our client’s D2C brand. It allowed them to drive sales and increase brand awareness during of season too, resulting in a strong return on investment. We will continue to utilize Google Ads and Google Shopping in future campaigns to drive success for their brand.
Niche – Books for children
Attaching SS for the same, soon we are coming up with a Facebook campaign case study for another E-commerce Brand.
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Hey, I am Karan Paswan, The Founder of this Digital Marketing Agency and many other online Ventures .
Iām a professional full-time blogger, a digital marketer, and a trainer. Iām here to help Bloggers, Startup and Business Owners to grow their business online.
