Boosting Sales for a Pet-related Products Business through Social Media Marketing

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Run2Promotion was approached by a client who sold pet-related products and was facing challenges with low sales on marketplaces like Amazon and Flipkart, where they were paying a commission. The client was looking to increase their sales revenue and build their brand through a more direct channel.

Facebook Ads Results



The advertising campaign generated a sales revenue of 282819 rupees with a total advertising spend of 38665 rupees. This resulted in a cost-per-purchase average of 82 rupees with an average order value of 750 rupees and a conversion rate of 3%. The ROI (Return on Investment) for this campaign was calculated to be 632% ((282819 – 38665) / 38665).

Conversion Rate & Average Order value


Total Sales


Moving away from a commission-based model on marketplaces can increase sales revenue.

A well-executed digital marketing strategy can have a significant impact on a business, including a high return on investment.

A user-friendly and fully functional website is crucial for generating sales.

Social media advertising can be an effective way to reach new customers and generate sales.

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